Selected Work
A selection of work delivered across agencies, covering design, marketing, and digital communication.
The projects shown reflect a practical approach to creative problem-solving — balancing concept, execution, and campaign-led communication across different contexts.
Samsung ANZ — Homeshow Site Design, Hamilton
Site design, facade conceptualisation, 3D visualisation & technical drawings
(Delivered as part of the team at Intents Events, Auckland)
Contributed to the design of the Samsung ANZ Homeshow site in Hamilton, New Zealand, working as part of the Intents Events team. My involvement focused on developing the site layout and contributing to the design and technical development of the facade, including 3D visualisations and detailed drawings, in close collaboration with the production team to ensure feasibility for manufacture and on-site installation.
Philip Morris International — IQOS POS Units
Conceptualisation, product design & technical feasibility
(Delivered as part of the team at Intents Events, Auckland)
Contributed to the design and development of point-of-sale (POS) units for IQOS, a Philip Morris International product. The work involved conceptualising multiple POS unit types and variations, developing detailed design solutions, and collaborating with the production team to ensure technical feasibility across different formats and deployment contexts.